Valvoline Winners Circle Contest Design
The Contest
A nationwide (Canada) contest ending May 31, 2014 includes opportunities to win a variety of prizes including JVC (cameras, camcorders, headphones and bluetooth speakers), Apple (iPad and iPod) and Valvoline reward cards & discount coupons. There are three different ways to enter the contest ranging from visiting the Valvoline Winners Circle Contest website, through the Valvoline Canada Facebook page, or by texting the appropriate keyword to 777777. Bcreative was part of the project team tasked to provide all of the creative and print design elements.
Creative Design
Starting back in January, Bcreative worked with Valvoline Canada to produce the creative design on all of the print material for the Valvoline Winners Circle Contest including the contest logo! Most of the design was bilingual (English & French) and included items such as Easels, Posters, Tear Pads, Sell Sheets, Ad Slicks, Web Banners, Facebook Banners, Coupon Tri-Fold Mailers, Instruction Sheets, Wobblers and Prize Tiles for the contest SWEEPiO check-in app. Valvoline decided to go with the same ripped cardboard elements that were used on most of their marketing material for 2014. See below for some examples of the designs for Valvoline’s contest!
Logo Design
Easel & Wobbler Design
Poster Design
Tri-Fold Mailer with Coupon Design
Tear Pad Design
Facebook Banner Design
